Back by popular demand is another expert webinar by email strategist Jeanne Jennings.
Often, once is not enough in email. With slowly declining open rates, a significant portion of your list will not see the first email you send. Only a small percentage of those that do will act on it. By developing a series of email messages, each with a slightly different approach, you can broaden you reach and engage more of your readers.
We’ll talk about a variety of ways to use email series to boost your response rate, including:
- Welcome Campaigns
- Reactivation Programs
- Lead Nurturing
- Event Promotions
- Top of Mind Initiatives
This Webinar is critical for any organization looking to improve their email marketing results in 2010. We’ll look at real world examples and highlight the key elements of successful campaigns.
This program will be held on March 23rd at 2 p.m. Register today for the webinar!
